AS ONE OF THE MOST ICONIC FASHION HOUSES IN THE WORLD, THE CHANEL STORE AT SHERWAY GARDENS WAS DESIGNED TO EMULATE THE BRAND. INSPIRED BY THE CATWALKS IN MILAN, PARIS AND NEW YORK THIS STORE ALLOWS ANY CUSTOMER TO FEEL LIKE A SUPERMODEL. THE CLOTHES ARE DISPLAYED LIKE PIECES OF ART, FRAMED WITH BLACK LACQUER PANELS AND BACKLIT. AS WELL, THE COLOURS ARE KEPT MONOCHROMATIC TO ALLOW FOR ALL CLOTHES TO POP ON DISPLAY.










