THE EXPLORATION CONTINUES: THE SECOND DAY OF THE STUDENT MEDIA CONGRESS
The second day of the Student Media Congress was jam packed with competing and noncompeting workshops that were simultaneously happening throughout the day. Delegates were the ones who designed their itinerary for the second day through registering for their desired workshops. This posed as a challenge for the delegates because they had to choose from several celebrated speakers such as Boy Abunda, Ted Failon, Juana Change, and others. Add to that, the topics of each seminar were also as diverse as the speakers ranging from blogging to marketing to filmmaking to broadcast journalism.
More specifically, there were six competing workshops led by Mon Corpuz on Web Design, Jiggy Manicad on News Writing, John Wong on television production, Mark Madrona on feature writing, Abe Olandres on technology writing, and Carlo Vergara on branding for magazines.
As for the noncompeting workshops, the speakers were divided into two morning and two afternoon time slots. The first morning speakers included: Randy Torrecampo, the director of the DLSU Student Media Office, on journalism on school grounds, Mae Paner, also known as Juana Change, on social Media and politics, Marites Vitug, editor at large of Rappler.com, on advocacy journalism, Lakatingting Garcia, an associate professor in the DLSU Filipino Department, on fiction writing in Filipino, Alex Buenaventura, FILCOLS Executive Director, and Bebang Siy, a freelance writer, on copyrighting, Patrick Diokno, senior designer at Rogue Magazine, on art direction in magazines, Carlo Ople, the managing director of Digit, Digital Agency, on digital marketing, and Marnie Manicad, director of Dance of the Steel Bars, on Documentary filmmaking. The second batch of morning speakers are: Jemma BagayuaMendoza from Rappler on Rappler’s Mood Meter, Danilo Arao, an Assistant Professor in the University of the Philippines’ College of Mass Communication, on media ethics, Ann Jacobe, a technopreneur and founder of Shoephoric.com, on knowledge management, Alfie Altaga of Midtown Printing Co., on basic printing processes, Anlex Basilio, a professor at DLSU’s College of Business, on brands and content marketing, Alex Baluyut, a member of the Photojournalists’ Center of the Philippines, on photojournalism and truthful presentation, Ted Failon, ABSCBN New Anchor, on news commentary, Ayeen Pineda of Tuldok Animation, on Animation, and Red Tani of the Filipino Freethinkers on freedom of expression.
Lectures happening in the afternoon were also as loaded with informative speakers as the morning sessions with the first afternoon timeslot featuring: Vicente Groyon, a professor of literature in DLSU, Sherryl Yao of Rescue5 on cause journalism, Raymond Ang, associate editor of Rogue Magazine on media consumption of the youth, Raz de la Torre, a scriptwriter and director for ABSCBN’s Maalala Mo Kaya, on directing and scriptwriting for television, Veronica Uy of Interaksyon.com on citizen journalism, Paul Malicki of ALLFAMOUSDIGITAL on finding a job using social media, Josue Jamlang of 99.5 RT on radio show hosting, and Ramon Bautista, online personality, on going viral in Youtube. Moreover, the second batch of the afternoon speakers introduced: Boy Abunda, host and publicist, on the art of interviewing, Heidi Aquende, photographer, on conceptual photography, Joyce Ramirez of PR Asia Worldwide Communications Inc.on how social media plays a part in publicity, Nate Barreto of Manila Bulletin on news writing, Ederic Eder of GMA News on online journalism, Chiara Zambrano, senior segment producer at ABSCBN, on covering news, and Arvin Ello of the DLSUSTRATCOM on the basics of blogging and social media usage.
Some notable lines by the speakers are:
Hindi mo pwedeng ibigay ang bagay na wala sa'yo. Paano mo isusulat ang isang bagay na hindi mo alam? Dr. Lakangiting Gracia on Fiction Writing Keep the print relevant.
Don't let it die. Randy Torrecampo on Campus Journalism
Your camera is your best friend. Marnie Manicad on Documentary Film
This country will not change without creativity. Juana Change on Social Media and Politics
Journalism does not give me power, it gives me the truth. Marites Vitug on Advocacy Journalism
Yung pagiging bias, inherent. Walang media personality na walang bias. Ted Failon on News Commentary
Gone are the days that journalism is all about chronicling facts. Danila Arao on Media Ethics
It's the content that makes it valuable. It's the content that makes users share it on facebook. Anlex Basilio on Brands and Marketing
Dapat gamitin natin ang mga tools na ito (social media), responsibly. 'Wag tayo manakit. Ramon Bautista on social media usage
Not knowing everything is something you should show. Boy Abunda on The Art of Interviewing
If you're making a production, you need a TEAM. John Wong on Television Production
When you are on radio, you can be the jack of all trades, master of all. Jing Jamlang on Radio Hosting
The best photograph is based on a concept. Heidi Pascual-Aquende on Conceptual Photography
Think of something that has never been done before. Joyce Ramirez on Social Media
With all the speakers having given their lectures, the first Student Media Congress came to a close with a party entitled Unveil at PICC Forum 3 where the delegates, the lecturers, and even the organizers had the chance to mingle and converse with one another. It is here also where the winners of the competing workshops were presented their prizes that came from the Student Media Congress’ sponsors. Delegates left the Congress with newly acquired knowledge and perspective on the things people have always taken for granted such as social media and also traditional media. ______________________________________________________________The Student Media Congress if the first gathering dedicated towards the development and evolution of traditional and nontraditional media platforms. It was setup by the Student Media Office of De La Salle University (DLSU) in cooperation with the Cultural Arts of Office of DLSU and also De La SalleCollege of St. Benilde. ### For more information, contact Victoria Altiche, Sonia Leano, and Lorrane Yuan.
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