Stephen Rey Agustinez

CPE 3B

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Week 18: Final Pitching

“Expand your child’s mind. Succeed through IRead”

At our final pitching, which also marked the end of our technopreneurship course, we had our Pitching Day. Team MARAWS delivered their presentation deck for Finals. The pitch decks are graded and evaluated by a panel that includes Sir Marberth Jael. IRead is an AI-enabled reading tool that makes it easy to monitor your child's progress as they learn to read. With its automated voice evaluation of your youngster while reading aloud. Additionally, it captures each child's score along with time duration metrics to give a precise knowledge of the child's needs and areas for progress.

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Week 17: Consultation for Final Pitching

We consulted our consolidated ideas from building the applicatjion wireframe. We make so much changes from the design and color because designing a U/I must be based on what the users need not the creators want.

Initial Wireframe:

Final Wireframe:

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Week 16: Pitching

I've learned from the lecture series, that the goal of a strong pitch is to secure resources or funding for business development or initiation. A pitch is crucial when it comes to selling your brand. It simply imitates the strategic plan for your goods. One should be well-versed in both the industry and the idea they are presenting to investors.

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Week 15: Intellectual Property Code of the Philippines

" The State recognizes that an effective intellectual and industrial property system is vital to the development of domestic and creative activity, facilitates transfer of technology, attracts foreign investments, and ensures market access for our products. It shall protect and secure the exclusive rights of scientists, inventors, artists and other gifted citizens to their intellectual property and creations, particularly when beneficial to the people, for such periods as provided in this Act "

Startups could object to other businesses copying their concepts in any form because doing so would hurt the company's brand value and revenue owing to fake goods and procedures.

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Week 14: Traction Metrics and MVP Validation Traction Metrics

I found that lack of traction, as opposed to issues with the solution or results, is the main reason why most startups fail. Personally, I think the new company doesn't have enough clients who would be interested in the product because of a lack of traction. A startup that is overly dogmatic about its concept or offering risk failing. Strive to sell what people want rather than trying to sell what you want. Although the creator may have been a genius, the users are regular folks. If consumers find one or two features to be nice and helpful, they will keep using the product; but, if they find five features to be helpful and two to be annoying, they will stop using the product.

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Week 13: MVP Launching and traction

Launch Time!!!

As soon as our MVP appears in the clients' news feed on Facebook, we launch it. To allow them to click and complete the form we include with every post is pretty difficult. We're still working on gaining public attention. Long periods of development and procedure are typically required as the team works to perfect the product or service before it is made available to the public.

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Week 12: Business Model Canvas

Making your own Business Model Canvas is one of the most crucial planning steps in your whole business strategy. Whether you're a first-time company owner creating your first business plan or an owner looking to fill in planning gaps in an already-existing business, going through the Business Model Canvas exercise with a SCORE mentor at your side is even more beneficial.

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WEEK 11: Revenue Model

We prepared our revenue model this week. Our team came to the conclusion that our product should be subscription-based, with new and additional classes included, advertising for those who choose not to subscribe, and a referral program with a 10% discount incentive.

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WEEK 10: Creating Competitive Advantage

When working in a cutthroat field, there are many methods, strategies, and dangers to take into account. The majority of business owners want to portray their company as a brand that benefits both the client and the business. For a business to grow, a competitive strategy must be developed. It's challenging to explain a competitive advantage to potential investors. Whatever industry you are in, there is fierce competition everywhere you look.

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Week 9: Market Identification and Sizing

Effectively taking an opportunity may be such a wonderful experience that it can make all of the problems worthwhile in the end. Knowing the size of your market will help you set realistic revenue objectives and select markets that are worth your time and money.

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Week 8: Midterm Pitching

Pitch Time!!!

The panel commented on how much text there is in the PPT as we presented our ideas and concepts in iRead. It ought to be as concise and precise as possible. The solution we are attempting to execute was not understood by them.

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WEEK 7: Mid-Term Pitch Preparation

If you want to build relationships with people, whether you're working or studying, communication can help. We are currently preparing for our midterm pitch, which will take place next week. We are now recommending that we limit the age of our children to 8 to 10 years old, with grades ranging from first to third. We're hoping to deliver a strong presentation for our midterm pitch!

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WEEK 6: MVP and Wireframing

Every app you use is built on wireframes. User experience and user interface designers use wireframes to quickly sketch out a visual concept that may be changed until it is ready to be constructed and developed. However, our notion is still invalid due to the way our query is structured. To validate our notion, we are still considering all of the potential alternatives.

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WEEK 5: Customer Segmentation

Customer segmentation is crucial for enhancing customer satisfaction, maximizing a customer's worth to your firm, and improving marketing strategies.

We interviewed a total of 6 individuals, 3 of them are parents, 1 professional teacher and 2 adults from our customer discoveries. We divide them into groups based on the roles they play in daily life.

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WEEK 4: Customer Discovery

"Let your customers guide what your product must become by showing you the problems your product must address." -Asif Mandozai 

We created interview questions and conducted interviews. After conducting our interviews, we developed our theory in light of the data we had. Since we didn't specify the age range of the kids we wanted to reach, our hypothesis was not supported when we presented it. We need to conduct additional interviews with more people in order to collect more information and revalidate our hypothesis.

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Week 3: Value Proposition

“Make something people want and sell that, or be someone people need and sell you.”― Ryan Lilly

In the value map of the suggested idea, the value proposition lecture highlights the customer's gain, suffering, and task in correlation. observing those around you and paying attention to their experiences and what appears to be popular.

Based on our chosen idea, which is the IRead, we conducted interviews with individuals. Following the interview, we formulate our value proposition in light of the information we have gathered.

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WEEK 2 - Team Formation

It’s not about ideas. It’s about making ideas happen. – Scott Belsky, Behance Co-founder

In team formation I’ve learn different task roles of every member, this is the 3H’s Team Structure namely Hacker, Hustler, and Hipster. These three vital roles are the foundation of every start-up teams. Here below is our formed team. 

thereafter, we consolidated our individual ideas to emerge in a collective one. Ideas that were converge was:  

These ideas were realized to address different humanitarian problems. having these ideas could help ease burdens and issues. Most of our collective ideas are application base solutions. At first, I was very hesitant with my ideas because it was not so unique and there are applications that are running up until now but what it differs to the other application is that I combined different features from different app into one.

Following, we screen the ideas using Micro and macro matrix and the result for Macro Matrix showed that the LaagLokal has the higher percentage of 75% and result for Micro Matrix showed that LaagLokal and BackApp garnered the top spot.

We concluded that the two ideas, LaagLokal and BackApp will be pursue based on the recent findings.