Almost all SEO guys with a thick black glass and a cool t-shirt will tell you that backlinks are important. The more the number, the better the ranking.

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Almost all SEO guys with a thick black glass and a cool t-shirt will tell you that backlinks are important. The more the number, the better the ranking.
So, you have got your web page SEO optimized, followed all the webmaster guidelines and have made Google very happy. Congratulations! You can now expect to hit the first few pages of this search engine soon.
That’s what John Mueller advised us to follow as we all stepped into a new year. Google has been continuously dropping hints about this towards the end of 2016 and finally announced the live test of its “mobile first index.”
For the past 5-6 years, it seems that Google has suddenly become very busy. A host of updates, a variety of changes and even removal of features from its search console, Google is doing everything in its power to make user experience the top priority.
Hey! Are you aware of Google’s mobile-first index? Must be! That is, after all, doing the rounds since the previous year or so. What’s buzzing now? Well, it’s that this search engine giant has moved a step ahead in this venture.
It was somewhere in the 1990s when this entire link building concept for your web page came into existence to rank your page in Google. It presented itself as a popularity voting system. The more number of websites pointing to you, the better your content is.
The official site of Google describes snippets as small fragments of information fished out from its pool of web pages to answer a query posted by you. These appear above the organic search results and are always accompanied by a link to the source website.
Another war to rank in Google’s search engine! Another question about keyword placement. Yes, putting a keyword in the domain name does sound logical, but how many should you place? Isn’t there a chance that the keyword might have already been taken? Too many questions, too much confusion!
First Penguin, then Hummingbird and now RankBrain, there is no stopping Google with its whole list of updates. As we leave 2016 and move on to 2017, the SEO
Google is getting cleverer by the day. Whatever you knew 5 years back are now obsolete and belongs to the trash. So, if somebody had told you that simply having a large number of backlinks promotes your site, that too from your owned domains, ditch the idea entirely. The search giant will penalize you considering every link as spam. Sources must be authentic and neutral.
Google has done it! What was supposed to happen in May 2016 finally occurred in November. The search engine giant has put every rumour to rest and has taken that very step, to remove confusion and improve site analytics. Finally, Google has decided to scrap the Content Keyword feature from its search console.
And you thought that Google is all about complex algorithms and programs. The search engine giant is actually smarter than that. So, if you have followed every rule to the T and avoided its Penguin, Panda and all other webmaster codes, there will still be a human there to catch you.
Before your “About us” page, before creating those backlinks to high profile websites, before considering all those SEO factors, what is the first and most important step that you must take? The step that most people take lightly while scratches their heads for eternity to come up with the best one. It is, selecting your site’s domain name.
Heard of Mobilegeddon? Or mobilepocalpyse, may be mobocalyse? That’s a nickname for the date April 21, 2015. On this very day, the search engine giant Google added a mobile-friendly ranking code in its webmaster algorithm.
If you own a site, it’s Google’s Penguin who keeps a keen eye on you. That time is long gone when the number of backlinks to your website determined your site’s fate in the SERP rankings.
Now and then, Google comes up with updates to its webmaster algorithms. Be it making Penguin real-time or extending its Hummingbird, there is no stopping this search engine when it comes to content writing.
Have you heard about the latest update Google has come up with? No? Well, let me tell you. From now onwards Google image search results in mobile devices will support product schema markup now.