so let’s talk about Jack’s brand again. or rather, let’s talk about the complicated relationship that Jack has with his brand, because something I’ve always tried to emphasise on my blog over the years is that, despite the fact that Jack takes ownership over the label of ‘pirate’ that is essentially forced upon him by Beckett and the EITC, he has a much more difficult time reconciling with the physical mark that comes with it ( and that he is actually marked in such a way has a huge impact on his psyche going forward ). there are only a few moments across the trilogy where Jack’s brand is even referenced by him -- all of which are non-verbal, he never once talks about it -- and they are all moments where he looks pained in some way.
it’s either emotionally painful for him ( the ‘people aren’t cargo’ scene ), or physically painful if you consider this moment and the fact that hearing Beckett’s name nearly thirteen years after being branded can cause this much of a visceral reaction. it’s very clearly something that still haunts him.
you can understand why certain characters would wear such a mark with pride because it’s tangible proof of resisting a power structure ( civilisation ) that is inherently corrupt and morally wrong, but there is absolutely no evidence that Jack feels this way about his brand, despite him being fully aware of how depraved the EITC is and being immensely glad that he resisted it and caused problems for Beckett -- and I think there is one main reason for this, and that’s because of the injustices involved in Jack “earning” it. most pirates would be branded because of genuine piratical activities, whereas Jack was branded on a technicality -- that stealing “cargo” ( in fact, a ship full of slaves ) constituted an act of piracy. so it’s not a punishment that was truly earned in the slightest, and that’s the most tragic part about it.
Jack is also branded at the point in his life where he is only just coming back around to the idea of piracy being his true calling. as much as the moment when he disobeys Beckett in TPOF is Jack’s watershed moment in terms of ditching the lawful merchant sailor act he had been trying to perfect for five years, there still remains the fact that he had actively spent five years denying his own ‘piratical’ urges ( i.e. stifling his own sense of self and self-expression in order to conform to societal norms as much as he can ), and the majority of his upbringing before that caught between believing that he would never make for a decent pirate and also loathing the acts and violence of the pirates around him. this doesn’t just go away overnight. in fact, now Jack just has an indelible mark on his arm telling him that he is one himself, inflicted on him against his will and without his consent.
of course, he does come to terms with it -- he even takes ownership of the brand at the very end of TPOF, because he gets his ‘sparrow’ tattoo only after being branded, and it is deliberately placed above the brand on his wrist. the function of it is demonstrated in the first movie when Norrington uses it to identify Jack -- he first sees the brand, which signifies a pirate, and then sees Jack’s insignia which identifies him. so it’s a way in which Jack can take back control over his own identity and effectively say to the world that if you’re going to label me a pirate, you can at least learn my name, too.
so he sort of gets to the point where he believes he’s reconciled with it. but the psychological damage from being branded remains a very unconscious thing in my opinion throughout the rest of his life. it gives him a very difficult and at times self-destructive relationship with the idea of control, in the sense that he is in a constant tug of war between refusing to let others control him, and giving up control in a self-destructive way to others ( this is particularly the case when it comes to his romantic/sexual partners ). so essentially, Jack is about as reconciled as to his brand as he is to the good man in him ( which is ultimately the great dilemma that he wrestles with in the trilogy ). it’s a literal symbol of the inner struggle he has between acting like a pirate and doing the right thing, and it absolutely plays into all of that. it’s something he needs to learn to understand and accept about himself, and i’m forever emotional over it :)))










