Atlanta Hawks Use Tech-Rich Experience To Showcase Stadium Renovations
A rendering of the renovations to Phillips Area. The Atlanta Hawks lately revealed "The Preview", a tech-centric tour of the stadium for potential suite and seat consumers. Branding and design company Hornall Anderson and the Atlanta Hawks have teamed as much as create “The Preview”, an interactive and tech-wealthy gross sales expertise that exhibits off renovations to Philips Area. The expertise takes guests via 5 rooms, every adorned with visually-pleasing experiences, and closes with “The Pit”, which contains a 3D projection mapping of the stadium shot down from the ceiling on to the bowl under. The visuals are interactive, giving consumers an opportunity to see all of the facilities the stadium has to supply. “Everybody builds fashions, you realize, with the white buildings and little individuals,” stated Thad Sheely, the COO of the Hawks. “They're cool however everybody has been constructing fashions since constructing started. “The staff at Hornall Anderson s
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