#awnewyork2017

[mackburnett]

Is your #brand ready for a #hiphop future? #awnewyork #awnewyork2017 #ilovemyjob #marketing #digital (at Thomson Reuters)

[barnyardgroup]

Ketchum's #MarcusPeterzell & #HarveyWeinstein announce the first #PR firm & #moviestudio collaboration JUST NOW #AWNewYork #awnewyork2017 (at Times Square, Manhattan, New York)

[barnyardgroup]

#AWNewYork #awnewyork2017 #mondaymotivation Today 420pm #shutterstock Theater #NYC 'Baring It All: The Art Of Social Influence' There is no turning back! Today, brands know that to connect with people on a deep and transformative level, they must embrace the power of social media. But what does that really mean? What will make consumers care? And how does a personal brand or company stay true to the spontaneous and brutally honest culture of social while also being authentic? This conversation takes a deep, anthropological look at the untamed and intrusive human space that is social media, and discusses how earned-influencers can take the plunge to bond with their followers in a truly reciprocal experience. We will explore how agency leads can harness the power of these voices in a orchestrated ecosystem to harness the power of intelligent-marketing for brands with social drivers. Session Details: 1. Hashtag “#DecodingSocial” A conversation with Abigail Posner, Head of Strategic Planning at the ZOO, Google’s Creative Think Tank for Agencies/Brands, and Donnetta Campbell, Founder of TheSocialArchitects. In this advertising and brand leadership conversation for disruptive social strategists, you will learn: • Why Social dominates brand culture? • What insights in the space portend for the future? • How can you implement the culture of social to leverage what is most powerful, influential, and impactful to transform brands and harness earned influencers. • How leadership and influence drive social media. • How earned influence can be applied to personal and corporate brands. (at New York, New York)