theres something so sad and kinda funny and just completely predictable about how BTS's whole brand was being self made and authentic and real and that was what the fans claimed the loved about the group like fans would swear that BTS was different and better than anothing else in the industry because they were real and how the second bighit realized there was something more profitable in the west they completely dropped that branding and pushed so far in the other direction that even fans are calling bts soulless now















