Nov 13, 2025
BasicNet's co-chief executives Lorenzo and Alessandro Boglione: “We will strengthen Woolrich’s leadership and international presence in the outdoor lifestyle category”
Published November 13, 2025 Immediately after shopping for Woolrich’s European operations from the L-Gam fundthe Turin-based BasicNet group outlined to FashionNetwork.com, in the phrases of its two CEOs, brothers Lorenzo and Alessandro Boglione, its preliminary plans to revive the iconic US model to prominence. A typical Arctic Parka – Woolrich “The transaction amounts to €90 million and…