These 3 brands where big in the past but have sank due to other brands exceeding them. Our job is to re-brand and make a striking brand identity for one of these brands. My eye is on BlockBuster, I remember when BlockBuster used to be the go to shop for cheap or newly released movies and computer games. That was over taken by CEX which is now the largest second hand games and DVD shop. I hope to bring back the glory days with re-branding BlockBuster’s brand identity.















