Domino’s Pizza has launched a national marketing campaign that has absolutely nothing to do with pizza. Enter the wonderful world of Domino’s Parmesan Bread Bites, the latest offering that is the subject of a brand spankin’ new commercial that’s part of the latest corporate advertising campaign.
The commercials feature Brian Edler, a franchise owner in Findlay, Ohio. He’s been a rising star in the industry for some time, first receiving national attention when he set a world record by baking 206 medium cheese pizzas in one hour. His pizza-powers are the stuff of legends, as he served as Captain of the U.S. Pizza Team, competed at the World Pizza Championship in Italy and won the Fastest Dough title at the annual World Pizza Games.
Well, Franchisee Brian is back in the news. He apparently designed the Parmesean Bread Bites by deciding to cut a breadstick into four separate and distinct bite-sized pieces and sell the product to consumers...
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