Mar 1, 2020
Burger King Moldy Whopper
Burger King Moldy Whopper campaign risks polarised response @BurgerKing @DAVID_Miami_ @PublicisRomania @Publicis_Spain INGO Stockholm #MoldyWhopper
Burger King has stepped out with a risky advertising campaign featuring a whopper burger decomposing over a month with the help of range of colourful moulds. An online video shows a Burger King Whopper deteriorating over 34 days, hosting a mix of fungi. Four print and outdoor advertisements show the moldy burger at 28 days, 32 days, 33 days and 35 days, with the super text, “The Beauty of No…
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