ARE EMAILS STILL WORTH USING?
When Ray Tomlinson sent the very first email in 1971, his idea is just to find a better way to communicate with his colleagues. Could he imagine at that time that his program will change for decades the way everyone communicates?
In 2013, email is more than ever a compulsory communication tool for everybody: is that a good thing?
Why sending emails nowadays and to whom?
News to the family about daily life, inquiries to our bank advisor, answers to existential questions to a cousin, train schedules to a friend, the address of a restaurant for the next weekend to a group of friends ...
Emails can potentially be used to deliver any kind of information from our daily lives.
Although today's instant messaging or microblogging applications such as Whatsapp, Facebook, Skype or Twitter have captured a significant part of the information exchanged online - leveraging significantly the amount of information received daily - emails are still alive. Why that?
Emails can not satisfy three basic expectations from today's internet users:
1 / reach as many people as possible or at least within our network with limited effort (Facebook, Tumblr, Twitter)
2 / provide instantaneous exchange of information (Skype, Whatsapp)
3 / develop personal branding, which is almost mandatory in today's digital society (Facebook, LinkedIn).
But on the other hand it also means emails are still today one of the only communication tool available online ensuring privacy, allowing to deal with topics such as the organization of our next holidays, a discussion about health issue within the family, etc, ...
Funny enough, 40 years after its invention emails are still trendy.
However, having a look at some of the new features developed by popular email providers such as Gmail, Hotmail (screenshot below) or Yahoo, it seems that other problems slowly arise with mailbox: automatic mailbox cleaning, cross tags to retrieve some messages, emails threads to try to follow a discussion, ...
What may seem like solutions to some fundamental problems such as tracking important information, could be in fact an attempt to hide a real problem: the concept of emails - with messages received and stored chronologically, the fact that content cannot be modified afterwards, etc - might not be suitable for all kind of private online communication.
Is that possible?
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