#challengerbrands

[bromafoods-blog]

Superb collection of food products in this months @lifeboxfoodco with a cheeky little entry from us 😉 The box is full of other healthy, all natural challenger food brands trying to show the big dogs how it’s supposed to be done!! #lifebox #challengerbrands #rawcacaochocsauce #veganchocolate #veganchocsauce #vegansociety #healthyliving #datesyrup (at Bristol, United Kingdom) https://www.instagram.com/p/B0qRTQ3Hm5O/?igshid=1ae5ukmr3jkay

[isiltanyeri]

Intelligent naivety,a questioning and insight creation born if dynamically applied inexperience,rather than rich familiarity with the category,that has changed the face of the categories around us in the most profound way, that has opened up new business models, introduce new dimensions of appeal for potential consumers, found new ways to build premiums and drive loyalty.

Adam Morgan, Eating the Big Fish