#community creativity

[cognitivejustice]

Artists reimagine climate change through public art and performances

In Kerala’s coastal villages, thousands of families have endured the chronic onslaughts of tidal flooding. While it is possible to learn abo

Artists are using public spaces to highlight the impact of climate change on communities and their livelihoods.

They experiment in different formats such as comic strips, photographs, multimedia, theatre, art installations and more to humanise climate change and turn data into lived experiences for the audiences to understand easier.

Climate change-induced displacement, dams and local ecology, oceans and carbon sequestration and climate-resilient food systems are some of the themes tackled by artists and festival or exhibition curators in India.

Community members from Puthenvelikkara village, Ernakulam district, Kerala, re-enact their lived realities of enduring and adapting to recurring tidal floods in Chevittorma, a play. Image courtesy of KaBhumM!!!

An installation by Radha Gomaty reflects how saline seawater seeps into coastal homes, leaving behind salt deposits and discolouring the walls. Image courtesy by KaBhumM!!!

[medianthropologist-blog]

Research Outline

I.              Strategic Communications: introduction to research starting June 2012

II.            Finding the Social Media Community and understanding goals of Client Outreach

III.          Making Connections in Communications: Social Media + "Strat Comm" 

IV.          Effective and Efficient: Case Studies of Successful Social Media Campaigns at HPS

V.            Taking Social Media further: Crisis Communications Grassroots Advocacy and Research Insights

VI.          Future Research

[medianthropologist-blog]

The Why: Social Media as a Critical Part of our Outreach Strategy

Humans are social creatures, and are looking for reasons to connect. The point of social media outlets is not to broadcast information but to interact with people. Understanding the clientele is not just a task of looking at their demographic information but looking at their social media activity.

Rather than dominating a market, creating a community in the market gives off the impression of “us, us, us” rather than traditional marketing of “me, me, me.” Instead of pursuing “leads,” clients are able to nurture relationships and pull people in with a message, rather than push a product.