What Is Copywriting? How Do You Get Into It?
You’re watching this video because you want to know what exactly is, copywriting in, how do you get into it, just like you at a time I had no idea what, copywriting, i thought he has to do with intellectual property like, patton movie, trademark, and all these things I thought the word was, copyright, righ, p. Means that you have the, exclusive right, 2 Distribution on sell someone else’s word I could be a book it could be, like music on, image of things like that, right, so, early years I was, struggling financially, just like most people I, had no idea what I needed to do and I try a lot of different things I try to start this business and, and that business and none of them really worked and fortunately after a few years of struggles I would, able to find my first mentor, and Alan was kind enough and was willing to take me under his wing, And I’ll remember, he said this to me sedan, i’m about to teach you a skill, that would transform your financial life, forever, it is a skill that, very few people in the world understanding, possess, it is a special skill, the ones you master it you would never have to worry about money again, you will have to power to generate income on demand, orchard launch or start or grow any business that you desire, and I was so excited, excited, and I said what what is this skill, and he said it is to skill off, copyright, i said what is copywriting, i don’t understand, he said, copywriting, it is the ability, to use the written word, to persuade someone, to take, an action, now that could be two, respond to a message that you wrote it could be, To purchase your product, it could be two, te quiero by this I’ll take this sort of action, been at first I didn’t quite understand it., how old, so when I was working for him basically, what’s an apprentice, i remember that we would send all these, direct mail letters, to offer products and services and programs, two people, right with the right list and we would send it out, and now these are people that, we’ve never met I would never talk to and we would, which sentence these letters into rocketmail, back in the days, offering a product that would help him solve a problem, it was sent out thousands and thousands of these letters, and then a percentage of them was sent back, the letter or sometimes with an order form, do a call in the office or they would reply in, and send us back a check or money order I was, Done.
I was amazed like, these are the people that, i would never talk to them will never met them and yet they’re buying something from us, sumter pawn and I was, hot right now I’m like this is so, powerful, so let me give you my definition, passport today, copyright, the author all these years and I think I will find the definition of, copywriting which I’m going to share that with you in just a second and think once you hear, you be so excited and you’ll love it it will make you tingle, here we go, copywriting, thing is, closing, in, sprint, that’s right, closing, in, point it is the ability, to persuade influence, and engage, that’s what cop rating, is not about writing it Isabel, closing, cuz if it is about writing, this definitely, not something that I could do cuz I flunked English when I was in high school, So copywriting has, a lot to do with, closing and selling and has very little to do with, writing, because if he has a lot to do with writing, i would not have been able to do it, because I flunked English twice, twice when I was, in high school, so it’s not about that, and if he has a lot to do with, writing academic writing then, all the professors all the teachers all the English teachers, they would be successful copywriters, that’s not the key, so when Alan share this with me, i wasn’t Blown Away, he asked me then do you know, that copywriters amount some of the highest paid, people in the world, and yet most don’t even know this, professional exist, and I said, he said that’s the problem you don’t even know you don’t get it, Look around you are free with look around you, and I was puzzled because I was young and naive if we single letter that you get, in the mail every TV that you watch right every single product you buy in your life, because a copywriter came up with the concept came up with a brand rolled a message and death, what persuade you to buy everything around you the movie that you watch, the script, the storytelling the donation letter that’s asking you to donate money every single, little thing in your life are free where, is coffee, do you see it copy is everywhere it is a multi trillion-dollar, industry and yet no one knows that this profession exist, everyone goes to school and they say they want to be an accountant I want to be a lawyer I want to be a doctor I want to be an engine, No one knows that this profession exist you understand, do you understand dear how powerful this is, and I was, just, done, blown Away, when he said that, let me give you an example, let’s say that, disa company that selling a product online, indiana, mixing offer, griselda products, listen to doing $100,000, a year, in Revenue with that particular product, on this page, and I see that Pages converting at 1% meaning., for every 100 visitors, that goes, could a page, one person would buy, the 1% conversion, and this is a copywriter, you’re able to look at the page, and you mix them tweet, to change the headlight, you change the offer you change to guarantee maybe the call to action, you Twitter page of dip, and now is their converting at 1%, this page, is converting, 2%, now I want you to think about comment below what has, Just.
Happened, what have you done, what’s a copywriter, he’s what you’ve done, you’ve just double, you just double the revenue for this come, $100,000 to $200,000, without adding an extra dollar, for marketing, are you spending more money, no, do they need more people sing the page no, are you adding, more things to DO to the product that it cost more features, no all you have done, is changing a few words, or how the author of the message has been communicated to the marketplace you see the power of this, that is the power, off, copywriting, the next question you might have is what Dan this is amazing, how do I become a copywriter, you see me but you want to become a copywriter because you know that, how much income, you can generate as a copywriter if you’re good, do you have the ability to work from home work from anywhere, Do you want, that you can work when you want with whom you on, from anywhere you want, maybe you know because as a copywriter, it doesn’t require you to have a degree nor, we have a lot of capital, to start off with, you’ll need it at all, now with copywriting is something that you need to have someone who knows what they’re doing to transfer, got skill to you it is very very difficult to just watch a video into all-girl incorporating, i went to squat cooperating it’s a little bit like martial arts, right you could watch a video we can have an idea who you watch on YouTube video to hey this is how you do certain moves, but how do you actually learn martial you got to go to a school you got to go to a dojo you got to have, A seafood, an instructor sensei, to show you the techniques, and then do a practice a technique, can you see if it would give you feedback and help you correct the form and eventually you’ll be able to, to perform the same move the same way, right that’s how it works in martial art, i believe, learning copywriting becoming a copywriter is, very much the same way, if becoming a copywriter is something that you are considering, i could shake it at least, 5 to 10 years of learning curve, click on the link below or in the description and get access to my auntie men training, just no cost to you, consider this, is an introduction, to what exactly is copywriting and what copywriters actually do, eventually how do you become one yourself if, you decide is the path, so go ahead and click a link, right now.
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