Dec 22, 2025
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Hogayi na jingle balle balle? 💃
What Is Community-Centric Marketing and Why It Matters?
In today’s highly competitive and saturated digital marketplace, traditional marketing strategies that simply push products or services are no longer enough. Consumers now expect brands to listen, engage and build meaningful relationships. This shift has given rise to community-centric marketing, a powerful approach that focuses on creating value-driven interactions and nurturing a sense of belonging among customers. More than just a trend, community-centric marketing is shaping the future of brand loyalty, customer engagement and sustainable business growth.
All You Need to Know "ChatGPT-5"
On August 7, 2025, OpenAI officially launched GPT-5, its most advanced AI model to date. Building on the success of GPT-4 and GPT-4o, this new version combines speed, intelligence and versatility with a focus on improved reasoning, deeper multimodal capabilities, and greater context awareness. GPT-5 is not just a technical upgrade—it represents a step toward AI that can think more strategically, adapt to different needs, and integrate seamlessly into everyday work and life.
How to Remove Negative Reviews from Google Business Profile?
In today’s digital-first world, your business’s online reputation plays a critical role in attracting and retaining customers. Google Business Profile (formerly Google My Business) is one of the most visible platforms where people check ratings and reviews before making a purchasing decision. A single negative review, especially if it’s unfair or fake, can harm your brand image and discourage potential customers.
But here’s the truth: while you cannot delete every bad review, Google does allow removal of reviews that violate its content policies. The key lies in knowing what qualifies for removal, how to flag them and what to do if they don’t meet removal criteria.
In this blog, we’ll explore how to remove negative reviews from Google Business Profile, the steps to report inappropriate reviews and strategies to manage your online reputation effectively.
POP Marketing: Meaning, Types & Strategies
In today’s competitive marketplace, businesses are constantly looking for ways to grab the customer attention and to influence their buying decisions. One of the most powerful yet often overlooked tools for this purpose is POP Marketing, also known as Point-of-Purchase Marketing. You may not realize it, but every time you walk into a supermarket, retail store or even a pharmacy, you encounter POP marketing in action.
This blog will take you through the meaning of POP marketing, why it’s important, different types of POP displays and practical strategies businesses can use to make it more effective.
Top 10 AI Tools for Digital Marketers
The world of digital marketing has transformed dramatically over the past decade and Artificial Intelligence (AI) has been one of the biggest driving forces behind this evolution. From automating repetitive tasks to predicting consumer behaviour, AI-powered tools are helping marketers achieve better results with less effort. In today’s competitive landscape, staying updated with the right tools can make all the difference between a thriving campaign and a wasted budget.
In this blog, we’ll explore the top 10 AI tools that digital marketers are using in 2025 to streamline operations, improve targeting, enhance creativity and maximize ROI.
How to Remove Negative Reviews from Google Business Profile?
In today’s digital-first world, your business’s online reputation plays a critical role in attracting and retaining customers. Google Business Profile (formerly Google My Business) is one of the most visible platforms where people check ratings and reviews before making a purchasing decision. A single negative review, especially if it’s unfair or fake, can harm your brand image and discourage potential customers.
But here’s the truth: while you cannot delete every bad review, Google does allow removal of reviews that violate its content policies. The key lies in knowing what qualifies for removal, how to flag them and what to do if they don’t meet removal criteria.
In this blog, we’ll explore how to remove negative reviews from Google Business Profile, the steps to report inappropriate reviews and strategies to manage your online reputation effectively.
What is LLM in Generative AI?
Artificial Intelligence (AI) has evolved substantially over the past few years and one of its most transformative breakthroughs is the Large Language Model (LLM). From powering conversational systems like ChatGPT to generating creative content, analysing information and even writing code, LLMs are redefining how humans and machines communicate.