#culpwrit

[edwardmbury]

Ron Culp Shares Thoughts: Five Replies to a Q and A

Ron Culp Shares Thoughts: Five Replies to a Q and A

By Edward M. Bury, APR (aka The PRDude)

Today, The PRDude continues a time-honored (well, sort of) tradition: A Q and A with a fascinating figure from public relations.

But rather than run down the very, very impressive list of credentials earned by subject Ron Culp, I’ll make it easy: Visit Ron’s online biographyand spend a few minutes reading about this consummate pro. You’ll learn how he…

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PR pro Chris Brooks responded beautifully to the survey results, noting that stress for PR professionals isn’t due to “hostile” media or giving speeches or deadlines. “It’s mostly due to the widespread misunderstanding as to what public relations is and should do for an organization. It’s a strategic management function, but too often relegated to poorly advised tactical activities by management that is not patient or smart enough to see that it is about mid- to longterm relationship development with multiple publics, not short-term transactional goals. When paired with an enlightened management team it is a very satisfying career. And far less stressful than, say, nursing or police work or myriad other professions.”

Chris Brooks, quoted in Culpwrit as a response to the survey which stated PR was the 2nd most stressful job.