#directing.

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Florence EP Ned Brown on Mentorship, Creativity and Supporting Directorial Talent.

Florence Managing Director and Executive Producer Ned Brown been a key figure in the commercial production world for as long as I’ve been in the business. He’s a savvy EP and generous with his knowledge, continuing to help to guide the careers of many talented directors. Ned and I discuss the evolution of the industry, the importance of authenticity, and how he supports his directors’ creative…

Florence EP Ned Brown on Mentorship, Creativity and Supporting Directorial Talent.

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How Filmmaker Graham Nolte Become A Commercial Director.

How Filmmaker Graham Nolte Become A Commercial Director.

My friend filmmaker Graham Nolte claims to have taught himself claymation at nine, editing at eleven, and that he still writes on a typewriter. Graham directs funny spots via his own Philly-based production company, Comedy Theory, and has honed his craft by shooting, scripting and shooting more. It’s the best way to learn, in my opinion, and i am sure Graham agrees. Graham and I chat about his…

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How To Direct Comedy Commercials With Director JJ Adler.

How To Direct Comedy Commercials With Director JJ Adler.

Commercial director JJ Adler, of Rukus Films, is an award winning director and writer who helped create comedy spots for all kinds of companies including GEICO, P&G, SC Johnson, Virgin Mobile, Nestle, Coke, Verizon, McDonalds, Pepperidge Farms, etc., and with The Martin Agency, McCann, R/GA, Mother, Droga5, Ogilvy & Mather, Grey, DDB, VMLY&R, PKT, JWT, BBDO, and many more. She talks comedy,…

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Commercial Director Tony Franklin Talks Shop & Passion Projects.

Commercial Director Tony Franklin Talks Shop & Passion Projects.

Filmmaker Tony Franklin is a Los Angeles based national multi award winning director who’s caught the attention of brands like Etsy, BMW, IBM, WIRED, Purina, Pizza Hut, Gatorade, Prudential and many more. Tony is a favorite guest on the pod and we talk about everything you need to know about commercial directing. Shout out to Void Studios in downtown LA for the recording space.  Amazon Prime!!…

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Commercial Director Rob Soucy Shares His Secret To Working All The Time.

Commercial Director Rob Soucy Shares His Secret To Working All The Time.

Robert Soucy is a film director from New York City. An avid fisherman, he learned how to be a storyteller from listening to his Grandfather tell big fish stories around the campfire growing up. Rob’s commercials have been nominated for various accolades including a Cannes Lions, a Webby and several Addy awards. He’s directed an NFL Super Bowl commercial and works around the globe with some of the…

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Narcos: Mexico Editor Joaquin Elizondo Is Your Editing Mentor.

Narcos: Mexico Editor Joaquin Elizondo Is Your Editing Mentor.

Joaquin Elizondo has over 20 years of experience as an editor and currently works in the world of scripted television shows in Hollywood. His most recent editing credits include Narcos: Mexico (Netflix), The Hot Zone: Anthrax (NatGeo), Dark Winds (AMC) and is currently working on Griselda, a new Netflix limited series starring Sofia Vergara. We both proudly mentor through the Filmmakers Academy,…

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The Untold Story Behind My Commercial Directing Shadow Course.

The Untold Story Behind My Commercial Directing Shadow Course.

For my final project in this intense, alt-MBA course though Section4, I decided to just share the story behind making my newest course, launched while taking this class. Commercial Directing Shadow is unique in that it puts you by my side, like BTS on steroids. I explain what I’m doing and why, you download the scripts and my boards, watch my detailed video treatment and even watch 360 footage!…

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