Why eCommerce Brands Need Digital Commerce Intelligence
“Let’s BlinkIt”, or “Look it up on Amazon” These phrases have become common in our everyday lives. This reflects how online shopping; and digital commerce intelligence are getting ingrained in our habits and their convenience has become an integral part of any shopper’s routine.
To match the changing and ever-evolving customer behavior and needs shopping platforms are also expanding their inventory across categories covering every aspect of shopper’s needs from food and beverages, groceries, fashion & accessories, and home decor to last-minute needs with quick commerce. enhancing UI/UX to connect with the audience, penetrating beyond tier-1, and tier-2 cities. The eCommerce is expanding, enhancing customer experience, and even coming up with new exclusive niche categories. These are exciting times for brands and shoppers. However, as the eCommerce game is moving into the next level brands also need digital commerce intelligence to stay ahead of the competition.
Intelligence across platforms and geographies helps effortlessly elevate business by strategically refining every touchpoint with data-driven decisions to optimize your customer journey across digital commerce marketplaces and product categories. Click here to read more about ecommerce