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Facebook statistics are the best ways through which you can know about the Facebook. Read all interesting statistics about Facebook.
100 Social Media Stats to Know in 2018
Social media has taken over our lives. These platforms are what most of us are doing online these days. Regardless of which social platform you prefer, we’ve gathered some statistics to show just how much we’re using it.
1. Facebook has 2.07 billion monthly active users. 239 million (11.5%) of these users live in the U.S and Canada.
2. 68% of adultsin the United States use Facebook. To…
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Above image via Target on Facebook. Follow us on Facebook here, if you’re feeling Like-happy today.
Our Favorite Social Media Facts and Stats: Facebook
Images that include people and faces perform well on Facebook (Source). Takeaway: Facebook is a place people connect with friends and family they’re close to in real life, so reflecting this ease and friendliness in your visuals helps your content resonate with those who choose to connect with your brand there.
You have three seconds to get your fans’ attention in a video (Source). Takeaway: Videos need to be immediately arresting, and also perform well without sound since not everyone opts to turn it on. Shorter videos also tend to perform better than long videos on Facebook.
Posts with a ton of hashtags don’t perform well on Facebook (Source). Takeaway: Your audience may love hashtags on Facebook, but it seems like most don’t, unless they’re a big popular hashtag like #TBT or popular and annual, like #NationalRunningDay. Use your discretion and test one or two on your posts to see how your audience responds. But definitely don’t leave all 30 from your Instagram post on Facebook; edit that cross-post down!
79% of all users are accessing Facebook from their mobile (Source). Takeaway: A lot of social activity is happening on people’s phones, when they’re out and about, commuting, or at home in the evenings. Be sure your content is optimized for mobile to capitalize on this audience. Think about what you want to see within the confines of a smartphone screen and how much data you have to work with.
Facebook isn’t just Facebook; most people know they own Instagram, but some forget about the other entities in the Facebook ecosystem, including WhatsApp, Messenger, and Occulus (Source). Takeaway: These other apps are something to keep an eye on as the industry develops over the coming years, particularly in the private messaging space. It’s direct access to consumers, but difficult for brands to balance without coming across as creepy or intrusive.
Many of these come from Union Metrics research, so feel free to check out ourresources page or see how we can help you measure your efforts in each of these places, if you’re eager to see how your after-hours Tumblr queue is paying off.
7 Social Media Statistics That Will Get You Thinking on Your Social Media Marketing Strategy
7 Social Media Statistics That Will Get You Thinking on Your Social Media Marketing Strategy
How confident are you with your social media strategy?
As social media started to gain importance and Search engine started relying more on your presences on social media to decide your authority and the authority of your website, social media statistics started to get more attention. Stats was everywhere on the internet and people were looking to figure out that one area that was little know…
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Stephen Wolfram took the statistics from 1 million Facebook users who signed up for Wolfram Alpha's personal analytics. What he found: Most people on FB tend to get married in their late 20s and early 30s. Oh, and a bunch of other stuff.
How often do you check your Facebook updates via phone? A new study by IDC company shows that average Facebook Mobile users check their updates about 14 times a day...read more
