So much exciting new tech out there! Next time you're considering new collars for your gym, you might think about investing in some of these bad boys from FORM Lifting! Would love to get these guys on the show someday. With 7 integrated motion sensors and 200 samples per second relayed directly to your smartphone via bluetooth, you’ll be able to see the power, velocity, and force production of every lift in the palm of your hand giving you metrics that matter. Upgrade your training experience. No BS or devices that claim to accurately count your reps. Just performance based feedback to give you the ultimate unfair advantage on and off the field. If you’re an athlete, you train to win, which means you need the best, most effective tools available. And with the FORM Collar, you'll no longer wonder if you're improving. You'll know. All athletes train. FORM athletes train smarter.