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Jolly Saturday pictures Lighthearted memes and pics PMSLweb
Image source: The Found Animals Foundation.
Friday Reads | A quick collection of the best things we’ve been reading recently. This week it’s short and sweet and all about how brands can be funny.
Nancy Lazarus covers 8 Ways for Brands to Deliver Humorous Content (Part1)
And 8 More Ways for Brands to Deliver Humorous Content (Part 2), both for PRNewser
The bottom line? You need to know your audience (surprise!):
“The key is creating jokes that go viral for the right reasons. But since humor is subjective, there are no foolproof formulas.”
Thanks for reading, and have a great weekend!
Image source: The Found Animals Foundation.
Friday Reads | A quick collection of the best things we’ve been reading recently. This week it’s all about content marketing and brand voice.
Do you treat content like a channel? Rebecca Lieb explains why Content: It’s Not Another Channel:
“Otherwise put, content is the lifeblood of digital channels (and offline channels, as well). Content is not itself a channel.”
And with all the advice out there for brands to “be human”, you want to fully consider The dangerous art of using humour in marketing, by Jack Simpson for Econsultancy. The bottom line? Humor is subjective, so be sure you know your audience- and what type of humor will resonate- well, and that your attempts also match context for you brand.
24 Honest #Funny Brand Slogans
24 Honest #Funny Brand Slogans
Lets think about real slogans for brands. Branding is all about good company image and great customer feedback. However, even the biggest brands have some qualities, which do not exactly enhance their brand’s value. That’s why Clif Dickens thought of a unique way how to make fun of global brands, replacing their original slogans with something a little bit more honest.
The brilliancy of his work…
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anything is cleaner then shit lol