Thank you to OSU Interior Design Professor @rebekahmathenydesign and @theohiostatedesign for allowing us to be a part of last night’s Department of Design student competition, “Redefining the Retail Experience: Designing for Generosity to Create an Environmentally and Socially Sustainable Retail Future.” We were incredibly impressed with what each team conceptualized. Congrats to Team WeWood + BoxWater on their win! Their concept envisioned a dual-branded partnership that unifies the two brands’ dedication to planting trees. Our favorite element was the in-store interactive station which encouraged shoppers to bring in an old wooden item to be repurposed into a WeWood watch – how clever! Hear more about the winning concept from these two students at this year’s @IRDC2017! #irdc2017 @theohiostateuniversity #design #designstudent #interiordesign #industrialdesign #visualcommunications #retaildesign #storedesign #branding #retailenvironments #generousbrands #osudesign #columbus #osu #theohiostateuniversity #studentchallenge #retail #materials #fixtures #flooring #lighting (at The Ohio State University Department of Design)