DIGITAL ETHNOGRAPHY
For this weeks task I chose London based artist and writer Florence Given. This year at only 20 years old she was named Cosmopolitan Influencer of the Year 2019.
Being an illustrator and public figure, Given aims to empower women to embrace their sexuality and speak out against toxic patriarchal ideals, such as slut-shaming. Given is very active on Instagram however this year she has been appearing on TV and Radio, spreading her iconic slogan ‘DUMP HIM’ and other feminist messages which appear on prints, tops and tote bags.
In an interview she reveals that she has struggled with burnout and imposter syndrome before, by overworking herself and struggling to say no to things which weren’t good for her mental health. This gives us an insight into what can happen behind the social media front.
link to interview: https://www.instagram.com/tv/B3STqpeAIZI/?utm_source=ig_web_button_share_sheet (1.28 - 2.24)
Here are some screenshots I took from her Instagram story giving an insight into what she gets up to. She is incredibly open to all her followers online as is not afraid to speak her mind.















