My Conspiracy Theory about Natlan's Pale Characters
I started playing Genshin Impact around the 3.7 update, right after the Interdarshan Championship. While I wasn't around during the initial spark of outrage against Sumeru due to the characters' overall lack of melanin, I eventually learned a lot about Sumeru's cultural inspirations through the SWANA and South Asian creators in the fandom. I think it's beautiful how we learn about each other's cultures through Genshin, and I believe the designers at Hoyoverse do lots of research to facilitate these conversations. This is why I think it's a shame that Natlan, which features rich Indigenous cultures in the Americas, Africa, and Pacific Islands, features primarily pale characters AGAIN.
While it's possible that through the art, story, and fashion of Natlan we will once again learn about the diverse cultures of Indigenous Americas, West Africa, and the Pacific Islands, I don't think it's enough. Considering a lot of these cultures take pride in their skin color and bodies through tattoos, body paint, and other markings/piercings, Hoyoverse is doing a disservice to today's Latin American, African, and Pacific islander fan base by making the majority of Natlan characters pale. To insensitively cherry-pick what traits of each culture to represent and what to discard is the definition of cultural appropriation and racism, which is such a shame because of how many discussions about culture that Genshin has started since 2020. As a Chinese American player, I'm especially disappointed that the company who educated so many people about my culture is failing my brown and Black friends to such a spectacular degree.
Many people have come up with excuses such as it's just skin, it's just a game, Hoyoverse is a Chinese company so what do you expect, Latin America also has white people, etc. I won't bother debunking these myths because there are plenty of people doing this labor already, but what I do want to bring people's attention to is the fact that many Natlan characters were most likely designed with darker skin in mind. Through fanmade recolorings (here's an example), I noticed that Mualani and Kachina's tan lines and skin details look more pronounced with darker skin, while Xilonen looks more mature and Kinich looks more brooding. Having studied studio art during undergrad, I cannot unsee these intentional artistic decisions and cannot shake the possibility that the researchers and character designers of Hoyoverse were forced by higherups to whitewash everyone at the very last minute. If this is true, I hope Hoyoverse will find some way to reverse their decision or turn a new leaf in the future. Considering many other Chinese games like Reverse: 1999 and Dislyte already have diverse representation and melanated characters, Hoyoverse should find no problem following their lead.
As of right now (i.e. 4.8 update), Genshin players from all over the world are expressing their dissatisfaction with Hoyoverse through boycotts, review bombing, and posting on social media. The Chinese fanbase - Hoyoverse's primary audience - is especially vocal and organized about their efforts, which means if Hoyoverse doesn't notice now, they will notice soon. Despite how much we like using Genshin as an escape from real life, it's important to recognize how insidious the consequences of erasing melanated characters can be. Anti-Blackness and colorism harm people on the daily, which is why we must speak up when a company as big and influential as Hoyoverse is doing the harming.
Thanks for reading! Here are some related threads from X, formally known as Twitter:
Petition to "Stop Cultural Appropriation and Whitewashing in MiHoYo Games"
Valeria Rodriguez, i.e. Surcrose's English VA's thoughts on Natlan
Natlan Characters Look Better with a Dark Skintone
Kaveh rerunning in 4.8 is a ploy for WHAT!?!?!?
We Should All Email Hoyoverse
Official Account for HYV Boycott