Implicit risks in investment, or unintended exposures are often not the type of risks that would be picked up in traditional modelling; to identify them, investors need to be rigorous and proactive.
Producing a video about protests, crashes, technology and sports are easy. The visuals lead your story.
Producing a video about finance is a lot harder, and more challenging. How do you turn such abstract concepts into life?
It is one of the reasons why I left my job at WSJ to challenge myself at Fidelity.
For this video, the toughest challenge was to figure out how to make this concept dynamic. We thought shooting this outside would help, but there was one specific interview where we had to shoot on green screen. Mixing green screen with live shots was difficult because sometimes, the edits don’t look congruent. After much deliberating and a few rough drafts later, we found a solution that looked sharp and smart for our Fidelity branding.