With Change Agents, One Size Does Not Fit All
Synopsis: Organizations need more individual leaders who can help everyone navigate through the new, speeded-up and volatile world. Problem is, too many organizations approach this challenge with a one-size-fits-all idea of what change leaders should look like, and they train them accordingly.
In our research on change agents at the Phoenix Community of FCB Partners, we have found that there are three distinct challenges which require different kinds of change leaders: (1) transformational leaders, (2) innovation instigators, and (3) innovation managers.
1. Transformational Leader: Jose Luis Prado at Quaker inspires with metaphor.
2. Innovation Instigator: Paul Klein at Rich Foods is never satisfied.
3. Innovation Manager: Doug Drolett of Shell drives execution.
To develop managers, Google assesses competencies and then provides tailored development activities.
Netflix believes in developing people by giving them the opportunity to develop themselves, by surrounding them with stunning colleagues and giving them big challenges to work on.
Question: What kinds of change agents have you seen?
