On a work call yesterday, I was pleasantly surprised to see the marketing agency reps on our account were all late-Millennial or GenZ women (they said they are women; I didn't assume, I promise!).
We exchanged knowledge! They let me talk about the importance of plain language and reputable sources in science writing. I let them talk about the importance of SEO and dynamic ad placement in drawing visitors to your site.
We meshed so well that we're having a "discovery call" next month to cross experiential divides and mesh expertise.











