Soil awareness raising: a key point for our future
During the International Year of Soil 2015 (IYS2015) a lot of people produced a huge amount of very good material, I mean the video clip from Soil Science Society of America, the infographics made from the FAO or the several workshops or congress made across the whole world.
Soil awareness is a broad concept, as we saw today, and is possible to do a lot of things.
We could reach 3 different target:
1. Primary school children
2. Teen ager
3. Decision maker and politicians
1. Primary school children: Interact with young people is crucial for our future, educate school children is the only way to preserve the necessary soil for the survival of humankind. It is an urgency, we don’t have the time to convince all the government to modify the official school curricula. To reach and form the educator or the environmentalist that have relationship with the local communities school could be the right way to meet (young) people that are still like a clean blackboard.
2. The teen ager are not anymore a clean blackboard, but are very sensitive to the social media communication. The use of Instagram or facebook could be the way to “stay connected” with them.
3. The decision makers and politicians are those hardest to reach, too many time they are constantly chasing the consensus in the short term. The step that we need is to try to explain to the people that interact with the soil (almost everyone!) that the soil has a value a big value, not lower than that of water and air. This is important for the local administrator that has to contain the lost of a nonrenewable resource, but is equally important for someone that have to “push up” products strictly linked to the soil (like vines…)
Souces:
http://www.fao.org/soils-2015/en/
https://www.soils.org/iys/monthly-videos
http://www.fao.org/soils-2015/resources/infographics/en/#c328551
https://www.geo.uni-hamburg.de/bodenkunde/service/publrel/pdf/miehlich-2008-soil-awareness-eurosoil-2008.pdf
无名












