#karagiannecchini

[mediadesignspring2016]

[mediadesignspring2016]

Nicole the Advertising Superstar 

[mediadesignspring2016]

Time is Illmatic was an incredibly raw and poignant look inside the life of rapper Nas and how he rose above a childhood in an extremely rough neighborhood to ultimately become one of the most influential hip-hop artists of all time. What I loved most about the documentary and what I thought set it apart from others I’ve watched like it, was the use of lyrics and music throughout to drive the story and illustrate what was going on around him during different stages in his life. The creators allowed the music itself to be the storyteller and ultimately chronicle Nas’ rise to fame, while simultaneously illustrating the demise and deterioration of the neighborhood where he grew up. I loved how his music wasn’t ever a separate entity, but rather a reflection of his emotions, beliefs and observations and the way we got to see his style and musical influences change as they were shaped by his surroundings and what was most important to him at the time. One of my favorite parts of the film was when he collaborated with his father on an album, later on in his career, which to me, symbolized him coming full circle, as he was able to respect his father as a musician, regardless of whether he respected him as a man.

[mediadesignspring2016]