Jun 8, 2023
Our client, a leading OTT player wanted us to leverage our Data Science expertise to deep dive into audience sentiments and gain intelligence around their platform and its content.
Check out how our FAN Sentiment Model enabled our client to understand their audience at a granular level which further helped them to gain competitive intelligence and strategize better content as per the audience preference.
The key objective was to gain a comprehensive understanding of the overall voice of customers and their competitor’s OTT content via Sentime