A lot of B2B websites are still reviewed from a desktop mindset.
Leadership checks the site on a laptop. Marketing approves pages on large screens. Sales shares links from desktop.
Buyers do not behave that neatly.
They compare, scan, and shortlist on mobile between meetings, while travelling, or during quick research. When mobile traffic drops, the issue may sit in speed, layout, Core Web Vitals, CTA visibility, or form effort.
Shared a practical view on mobile SEO traffic decline.
A smaller screen needs sharper decisions, not a squeezed desktop page.
















