The Thinking Cap
Logos and symbols are seen throughout our daily lives and often as branding present on clothing. Although this type of branding is common, it's more interesting to see nontraditional approaches. Through nontraditional, brands are able to get unique, noteworthy exposure.
At The University of Florida, as well as at many other univiersities, it's customary for graduates to design a cap to their personal desire. In the past I've seen everything from biohazard symbols to "thank you Mom & Dad" sayings.
Today I decided to decorate my cap with the logo of "The Danny D" website and display a "Hire Me" phrase. If you're seeing this post, chances are you decided to answer the CTA of this nontraditional approach. Through doing so, you wanted to discover who I really am and what my brand is about. Browse around the site and you'll find the answer.
I would also like to congratulate all graduating seniors across the country. Good luck in your future endeavors, and don't forget to use your thinking cap.













