As more people want to go green more and more companies are jumping on the greenwashing band wagon and well... I'm sick of it. Here are some examples I've seen recently... Smart water @smartwater_uk are 100% greenwashing with their ads. And what is 100,% more sustainable is using a refillable bottle and tap water! Primark (@primark) announced a "sustainable pop up" for their wellness collection. Lots of buzz words but absolutely no answer on Twitter when lots of people asked them who made the clothes or where their "sustainable" materials are coming from. @opticalexpress are doing a great job at shaming their consumers claiming their damaging the environment with contact lenses instead of looking for solutions themselves! As @moralfibresblog put it, "100% of fossil fuel companies are damaging the environment." (Photo via her) Balenciaga went for an apocalyptic theme for their fall 2020 show with chairs under water, models walking on water and a very end of the world vibe. But they're in a big part, partly responsible for this mess... Via @zyahbelle @Tescofood selling plastic bags with no time for waste on them 😂😂 have to laugh at the irony here. And the fact it a impossible to do a plastic free shop at Tesco. Via @venetiafalconet An article from @vice showed that @boohoo add an average of 116 new items every day to their site. Yep 116. Every. Single. Day. A figure that will never be sustainable. Yet like many other fast fashion giants they continue to greenwash with cheap recycled range #nowastehere (I'm sure this collection produced a lot of waste and was not ethically made). And that's it for this week's greenwashing news roundup. I might make a weekly new roundup like this! But maybe have more positive news sometimes too 😂 https://www.instagram.com/p/B9SDexwgJeI/?igshid=1ft641z9fi6o0
