"Our online spaces are not ecosystems, though tech firms love that word. They're plantations; highly concentrated and controlled environments, closer kin to the industrial farming of the cattle feedlot or battery chicken farms that madden the creatures trapped within.
We all know this. We see it each time we reach for our phones. But what most people have missed is how this concentration reaches deep into the internet's infrastructure - the pipes and protocols, cables and networks, search engines and browsers. These structures determine how we build and use the internet, now and in the future.
They've concentrated into a series of near-planetary duopolies. For example, as of April 2024, Google and Apple's internet browsers have captured almost 85% of the world market share, Microsoft and Apple's two desktop operating systems over 80%. Google runs 84% of global search and Microsoft 3%. Slightly more than half of all phones come from Apple and Samsung, while over 99% of mobile operating systems run on Google or Apple software. Two cloud computing providers, Amazon Web Services and Microsoft's Azure make up over 50% of the global market. Apple and Google's email clients manage nearly 90% of global email. Google and Cloudflare serve around 50% of global domain name system requests.
Two kinds of everything may be enough to fill a fictional ark and repopulate a ruined world, but can't run an open, global "network of networks" where everyone has the same chance to innovate and compete. No wonder internet engineer Leslie Daigle termed the concentration and consolidation of the internet's technical architecture "climate change' of the Internet ecosystem.""
- Rewilding the Internet, Marell & Berjoh













