This Deadline article is a mess, and seems to think that the studio/exhibitor relationship was only fractured by COVID. Major yikes.
This line, however, had me shaking my head, and reminded me of the nine-out-of-ten-doctors-agree ads of yore:
“What about a NATO-ordered medical study showing that it’s actually safe to be in a movie theater, socially distanced, wearing a mask, and with strangers?”
Beyond the industry’s woes, let’s just stop pretending that any prolonged indoor activity is safe, shall we?












