#q22025

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Levi Strauss shares jump after strong Q2 earnings, raised outlook

San Francisco — Shares of Levi Strauss & Co. surged Friday after the denim giant posted second-quarter results that beat Wall Street expectations and raised its outlook for the rest of the year.

The company reported second-quarter revenue of $1.4–$1.45 billion, up 6% from a year ago and ahead of analyst forecasts. Adjusted earnings per share came in at $0.22, also topping estimates and marking a 37% increase over the same period last year. Net income climbed to $67–$89 million, a sharp improvement from $18–$65 million in the prior year.

Levi Strauss credited the gains to strong direct-to-consumer sales, which jumped 11% and now make up more than half of total revenue. The company also saw growth in its wholesale business and double-digit revenue gains in Europe, helping to offset flat results in Asia.

The upbeat report sent Levi Strauss shares up as much as 7% in premarket trading. The stock is now up more than 13% this month.

Citing the strong results, Levi Strauss raised its full-year forecast. The company now expects revenue to grow 1%–2% in 2025, reversing an earlier prediction of a slight decline. Adjusted earnings per share are projected at $1.25–$1.30, above previous guidance and analyst expectations.

CEO Michelle Gass said the results reflect “broad-based strength across the board” and signal that the company’s strategy to become a leading denim lifestyle brand and direct-to-consumer retailer is paying off.

Levi Strauss also pointed to product innovation and a sharpened focus on its core Levi’s brand as key drivers behind the improved outlook.

The company’s strong quarter comes amid ongoing challenges in the global retail sector, including shifting consumer spending and supply chain pressures. Despite these headwinds, Levi Strauss executives expressed confidence in their ability to deliver sustained growth through the remainder of the year.