#referral system

[martechcube]

Giift, acquires majority ownership in Loyolink | MarTech Cube

Giift, a leading provider of loyalty management solutions around the globe announced today it has acquired a majority ownership in Loyolink Marketing

Giift, a leading provider of loyalty management solutions around the globe announced today it has acquired a majority ownership in Loyolink Marketing, a leading entity in loyalty, lifestyle privileges, and incentive provision space.

Giift and Loyolink’s combined efforts will expand their service offerings across Giift’s client base and Giift affiliate network, in the GCC but also other geographies and jointly increase loyalty engagement added value.

[martechcube]

mParticle Introduces Lifetime Profiles for Audiences | MarTech Cube

mParticle, the leading customer data infrastructure company, today introduced Lifetime Profiles to help brands individualize every moment in their customers' journeys.

mParticle, the leading customer data infrastructure company, today introduced Lifetime Profiles to help brands individualize every moment in their customers’ journeys. Brands can easily build personalized experiences for infrequent and seasonal customers as well as reactivation campaigns, using the full data history they have chosen to store in mParticle. Today, mParticle builds upon its Profile Reengagement capabilities that enable lifetime profile event enrichment, with the ability to create real-time Audiences from customers’ lifetime profile.

[martechcube]

Xoxoday raises $30mn from Giift and Apis Partners | MarTech Cube

Giift, a leading provider of loyalty management solutions, around the globe and Apis Partners, an ESGI-native global private equity and venture capital asset manager

Giift, a leading provider of loyalty management solutions, around the globe and Apis Partners, an ESGI-native global private equity and venture capital asset manager, backed by Apis Growth Fund II, a private equity fund managed by Apis Partners LLP, announced today that it has acquired a significant strategic interest in Xoxoday, a fintech disruptor in the rewards, incentives and payout space. The partnership included both primary and secondary capital components, and the collaboration will enable both Giift and Xoxoday to enlarge their service offerings and collectively accelerate growth globally. The Apis Group (“Apis”) is an ESGI-native global private equity and venture capital asset manager that supports growth-stage financial services and financial infrastructure businesses by providing them with catalytic growth equity capital.

[martechcube]

springbig & Olla Announce E-commerce Loyalty Partnership | MarTech Cube

springbig, the leading provider of marketing solutions, consumer mobile app experiences, and omnichannel loyalty programs to the cannabis industry

springbig, the leading provider of marketing solutions, consumer mobile app experiences, and omnichannel loyalty programs to the cannabis industry, today announced its loyalty integration with Olla, the industry’s most customizable cannabis e-commerce platform.

[martechcube]

TPG Names Anka Twum-Baah SVP of Customer Loyalty and Content | MarTech Cube

The Points Guy (TPG), the leading authority on maximizing travel using points and miles earned through loyalty programs and credit cards, named Anka Twum-Baah

The Points Guy (TPG), the leading authority on maximizing travel using points and miles earned through loyalty programs and credit cards, named Anka Twum-Baah Senior Vice President (SVP), Customer Loyalty and Content. Twum-Baah brings 20 years of experience leading high-impact initiatives and global teams across travel, lifestyle, loyalty, e-commerce, and payments to TPG.

[martechcube]

JetBlue Makes TrueBlue Loyalty Program More Rewarding in 2022 | MarTech Cube

JetBlue (NASDAQ: JBLU) today announced a series of new enhancements to its award-winning TrueBlue® loyalty program for Mosaic® members – the airline's top

JetBlue (NASDAQ: JBLU) today announced a series of new enhancements to its award-winning TrueBlue® loyalty program for Mosaic® members – the airline’s top earning loyalty group. Starting in January 2022, Mosaics will be eligible for an expanded list of perks to enhance their JetBlue experience throughout the year. JetBlue is also introducing an all-new loyalty experience – Mosaic+ – rewarding its most engaged customers. All Mosaics who qualify in 2022 will be eligible for special new perks which are only available in 2022 until the end of the year.

[martechcube]

RentPath announces integration with Rentgrata's referral platform | MarTech Cube

RentPath, a Redfin company, and leading marketing technology and services platform for the rental industry announced an exclusive partnership with apartment

RentPath, a Redfin company, and leading marketing technology and services platform for the rental industry announced an exclusive partnership with apartment industry innovator, Rentgrata.

As RentPath continues on its mission to provide the most immersive, informative and information-rich experience for apartment hunters, the integration with Rentgrata will allow its users to connect with current residents of apartment communities, directly from the property listing. This innovative feature is particularly relevant in the post-Covid era as it enables prospective renters to gain familiarity with locations, sight unseen.

[martechcube]

LiveOne Launches LiveOne Multi-Tier Membership & Loyalty Program

Membership Will Also Unlock Access and Exclusivity, Behind the Paywall, to Perks Like Points for Every Purchase, NFTs, Metaverse Opportunities, Early Ticket Access

Membership Will Also Unlock Access and Exclusivity, Behind the Paywall, to Perks Like Points for Every Purchase, NFTs, Metaverse Opportunities, Early Ticket Access, Experiences, Events, Content Exclusives, Merchandise Discounts, Prizes, Artist Collaborations and More

Starting in Calendar Year 2022, Combining Over 1.25 Million Subscribers and 170,000 Members; All Will Receive Limited Edition FounderCoins That Can Be Used Across Company Flywheel