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#jcprinc
New on the blog: Jennifer Connelly writes about “Building Brand Resilience: Frontlines Of Reputational Risk”
“Brand repair centers on ensuring accurate information is reported and that incorrect information is corrected as quickly as possible. But it is part of a much larger, integrated strategy that works on multiple fronts. Brand specialists can quickly script crisis management plans that are not only fluid, but work within the legal and compliance parameters of the firm. Plans can include talking points, press outreach, and investor outreach-all tracked in real time-with the objective of syncing messaging and positioning with a positive reputation management campaign.”
Read the full post here: http://jcpr.us/Jennsblog
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#crayond
The Most Effective SEO for Hotel Online Reputation Management
Come gestire la comunicazione di crisi sui Social Media
#besocialbehonest
Come gestire la comunicazione di crisi sui Social Media
Gestire una situazione di crisi richiede un’attenta pianificazione strategica e operativa. Un evento imprevisto e straordinario può avere un effetto negativo su una organizzazione e minare profondamente la Brand Reputation.
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Twitter backlash for Sainsburys: How to deal with a social media crisis
#lonocreativeltd
Yesterday, Sainsbury’s Twitter account came under attack, and rightfully so.
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Brand crying wolf (stock out) once too many times can hurt its own and that of its retailers' reputation!
#amitavachats
Brand crying wolf (stock out) once too many times can hurt its own and that of its retailers’ reputation!
A Times of India article on July 29, 2014, reporting on the launch of the Mi 3 smartphone by Xiaomi, the Chinese smartphone manufacturer, said that “Xiaomi has claimed that its Mi 3 smartphone went out of stock in just 5 seconds, … when it was put up on sale on Flipkart today. Last week, it had taken 39 minutes for the stock to finish when Mi 3 was first put on sale by the company…Xiaomi has,…
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Using Reputation Management to Make Sure Your Business Brand Stays Healthy
Building a culture of courtesy and respect
#jesper-nordstrom
Establishing a company culture of courtesy and respect so that employees can enjoy their time at work is essential to keep them motivated and performing well. Unfortunately, rudeness at work is surprisingly common and organizations often fail to acknowledge or… Continue Reading →
Online Reputation Management, Now Whats That!
#blessingmpofu
Product: Brand Reputation Lines Of Offence And Defence
The reputation of brandsmatters now more than ever. Users of products or services are not only more…
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Proactive Online Reputation Management Protects Your Company
