Robert Segal’s Unison Home
Two weeks before going on our final undergraduate spring break, we had the pleasure of taking a little off campus trip up to Unison Home where we met with Robert Segal. Robert is the founder of Unison Home, which is a retailer specializing in making designed goods more accessible to people who appreciate good design.
It was really nice being able to see one of our guests in their element, where they actually conduct some of their business from. Having a chance to see their products and collectively see their entire brand and to get a sense for their branding language was very insightful. Robert talk to us about his origins and what it was like to bring so much design under one roof to make it consistent.
He talked to us about how having a brick and mortar location helps you stay true to your brand and to also be able to see everything as a whole and not individual components. He also enjoyed making designed goods available to a market who might not be aware of design for design and not design for ease of manufacturing.
I would like to take this opportunity to thank Robert Segal for taking time out of his busy schedule and allowing us to visit him in his brick and mortar location! Before going to UIC to earn a bachelors in industrial design, I did not consider design accessible. Design to me was what I would see in magazines and online. I really appreciate Robert, who makes design tangible and accessible for a broader audience who might not otherwise have the opportunity to recognize design as something attainable.












