IWC PARTY COME FLY WITH US - SIHH 2016
Iwc party - “Come fly with us” If there is a brand in the world which more than anyone married the evocative power of the Cinema World to tell itself, this certainly is IWC which has definitely taken, under the guidance of its CEO George Kern, a road of no return which saw it projecting towards communicative heights unattainable by any other watch brands in the world. Its ability of gathering around, such as pollen to bees, all that is permissible to make people dream and to make its customers proud of wearing a branded IWC watch, has turned every event into a wonderful trip around a concept that every time is celebrated with the same media rituals of an evening in perfect Oscars night style and sometimeseven in something more important. Continua a leggere...»
