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This is jaded Londons newest fashion film, centred around their new collection called venom. This video has been realised to both their instagram and facebook, they also play on ads on both social media’s, so you don’t actually have to visit the site to view it. I love how they have incorporated their neon and colourful, but the narrative of horror is still carried throughout.
Jaded London’s new collection for Halloween called venom, they have created were little fashion which is inspired by the Halloween genere. When it comes down to their location they have gone for a kind of gothic new romantic style. With the church doors in the background and the fact that the female model has a vale and a bouquet. Tells a story, which las miorrs Tim burtons film the corpse bride.
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This is another example of how they advertise their brand, this is a clip of their Facebook shop. Unlike their other sites this one is set up a little differently, with a side bar for different pop pages. In addition to their online shop, they have a collection of videos from campaigns and LFW. Like their Instagram campaign they also have many pictures of influencers in their clothes. An upside of them having a site on Facebook means that they advertise videos on peoples news feeds. This will mean that their brand and ADs of their new lines will reach new customers.
This is a couple of screen grabs from the brands Instagram.The way they use influencers to advertise their products, the are able to reach a winder audience. Even in terms the pictures that haven't got clothes in, they still use hashtags that allows people that like this certain aesthetic find the brand and shop.
This year the brand did a collaboration with Buffalo London, they mainly promoted it on their Instagram stories. They feature different sneak peeks and snip its from behind the scene clips and picture of the shoes in the collection.
A small clip of our examples video! #socialmediamarketing #socialmediahelp #socialmediaexamples
