honestly the positioning of common-sense sun protection- hats, parasols/sun umbrellas, sunscreen, etc. -as either prissy and affected or unnecessary anti-aging obsession is one of the most dangerous lines we've collectively been fed as a society, for 100 years now
like I get where it all started, I do. there ARE health benefits to sun exposure in moderation, those were starting to be understood around the 1910s, and the 1920s fancied themselves the inventors of science and Women Doing Things OutdoorsTM because of some discoveries made and voting rights gained around that time. tanning was the new miracle cure! it meant you were outdoors and active- with no consideration that the "active" part might be what made people feel good, not so much the endless sun exposure! it spoke to European or tropical holidays!
(if you were white. if you had natural, healthy dark skin, no dice; keep rubbing heavy metals on your body to look lighter. there's just no winning)
and unlike forcing factory workers to ingest radium and other harmful fads of the day, the negative effects took years to surface and weren't yet fully understood for what they were
but it took root so deeply that when sunscreen began gaining just a BIT of a foothold...it became associated with the kind of people who use special wrinkle-prevention straws. and some idiot who thinks skin cancer is caused by eating seed oils just reblogged one of my comments on the matter, linking a weird study that claims tanning-bed use is somehow good for you
god
we are never getting out of the Skin Damage Is Beautiful Industrial Complex, are we?











