Here's an update to The Fiverr Project. We now have a jingle produced by Soulriter. In this Fiverr Gig, I consulted with Soulriter to record a jingle for The Fiverr Project. I will be using Fiverr to produce a short film. This project will take awhile to create, but it will be fun. I will share the results along the way.
Here are the lyrics to the jingle:
I wrote this jingle for The Fiverr Project
5 bucks gets gets you a song from a guy like me
Happy to be on The Fiverr Project
20 seconds is all your gonna get you see
Day 29: Two weeks and $40 got me a Klout score of 60
Back in April I had a Twitter conversation with @wildebees about fake social media followers. I mused whether I could artificially acquire a Klout score of 60 in a month, for less than $50.
How I did it
Here is how I increased my Klout score from 22 to 60 in a fortnight:
I bought 12,000 Twitter followers
I bought 500 Instagram followers and 500 likes (this gig over-delivered and I ended up with 1000+ followers)
I bought 5500 retweets
I ordered another 10,100 retweets and favourites from 10k+ accounts (all of which as it turns out have zero followers and exist purely for this job)
I then bought in a single retweet to 100,000 followers
I bought another 6000 Instagram likes
I then paid for 25 custom Instagram comments (which bizarrely came with no accompanying likes meaning my pic has 25 comments but no likes)
And finally, on Thursday I ordered a gig promising 8000 retweets from individual accounts (see above image) This was the job that pushed me over the finishing line
Actually getting from 22 to a respectable 50 was easy.
I faced a slight challenge in getting those final ten points. It gets more difficult to game the system the higher you get, though as I've proven it can still be done with moderate effort.
My Klout score has since dropped slightly over the past 12 hours back down to 59, but if I was really bothered, I'd obviously be keeping a closer eye on things and would make sure it stays up.
I also think that with a bit more effort (such as making @dirkfiverr tweet more) and smarter shopping I could have ended up with a slightly higher score, at a cheaper cost while also shaving off a few days from the process.
Why does this matter?
Sentiment scoring systems like Klout do matter. For example:
"Influencers" get access to all sots of goodies ranging from NBA passes to 4G phones through schemes such as Klout Perks
It could impact on your chances of getting a job (read the first part of this Wired article)
Various travel perks are on offer. In theory I could get into an American Airlines lounge with @dirkfiverr's score
Klout scores are built into social media management tools such as Hootsuite used by a lot of brands. If you kick up a fuss on Twitter, the person at the other end can see whether you have a high Klout score or not
Indeed, according to this ABC News piece (Klout CEO Joe) "Fernandez imagines a day when your Klout score will automatically prompt the usher at a show to come pull you out of line and take you to a VIP area or have a hotel upgrade your room."
At this point I should say that I personally don't think that sentiment scoring and influence systems are useless, quite the opposite actually.
In line with other marketing agencies, we use them to benchmark work and campaigns.
As an internal resource (seeing if a score has increased or decreased on a month by month basis) and in reports, I find systems like Klout very helpful.
However, as I've shown, if you use Klout as an ego metric, you can buy your way to the top without too much fuss, and if ever you see a Klout score on someone's CV I would treat it with a pinch of salt.
What about Kred and Peerindex?
Finally, I worked on my Klout score, because it is by far the market leader.
What about competitors Peerindex and Kred? Peerindex as yet hasn't analysed my most recent tweets (i.e. the ones that had 10k odd retweets) so its too early to tell.
Unlike Klout, Peerindex doesn't link with Instagram where I concentrated a lot of my efforts, so arguably its not a like with like comparison anyway.
Kred, which also doesn't pull in Instagram, has two scores - influence and outreach. My 'influence' is a high 784/1000.
However, my outreach is stuck at 1 out of 12, which is accurate as my fake @dirkfiverr account engages with no one.
Yesterday 'Dirk Fiverr' had four Facebook friends. Today he has 57 courtesy of a gig I bought.
Fiverr features a number of sellers who will make you look more popular by having people friend your personal account. For example, 'Nucamsuper' will give you 60 Sydney / Melbourne friends and "all are women."
So let's have a look at my new 'friends'.
First of all we have the imaginatively named "Yuk Philip." Yuk has 283 friends, 21 of which she shares with me! Funny, that right?
Yuk's posts essentially consist of a series of one line cod-psychology sayings. For example on Friday we had "love is fragile, and we're not always the best care-takers."
Yuk likes an awful number of pages, 2987 to be exact. Which makes me think that I may be seeing Yuk again in some of the other follower gigs I'll be buying over the next week or two.
fiverr gives you countless options for advertising, this can range from someone writing a message on a leaf, to 'human billboards.'
On day one, I had Yoshi the cat introduce this website. Today's gig involves Grover and Gideon advertising the fact that this evening I'll be speaking at a Cloud Nine hosted event on social media and ROI.
In my talk, I'll be exploring many of the themes I started discussing in this Drum article on why the sceptics (or skeptics) are right.
Grover and Gideon will be featuring in my presentation, which I'll put up later on slideshare.
As an aside, Grover and Gideon's owner told me that fiverr sellers only receive $4 of that.
That's quite some mark-up, and with 1.5 million services on the network, this is one web-based business that actually does have a way in which it is going to be making money (if its not doing so already).
