Hello, Brooke here with Goodtype and I am pleased to share with you the recent work of @cohere_co. Based in Philadelphia, Cohere is a creative agency committed to uniting stakeholders around shared goals in food, hospitality and real estate. They recently branded The Wayward (@thewaywardphilly), an American Brasserie at the historic Stephen Girard Building at 1170 Ludlow Street in Philadelphia, PA. Lead by @cohere_co's creative team: @chris__richards, @dylieoo, @livmulder, and designer @randibellmany + branding is inspired by the location’s namesake. Illustrations by @myprofessionalartaccount and identity elements tell a deeper story, referencing Stephen Girard’s life as a French sailor and the rebellious, self-reliant attitude that brought him to Philadelphia. The brand speaks with a whimsical and casual tone, drawing influence from both American and French characters. . . . . . #branding #packaging #graphicdesign #eyeondesign #itsnicethat #goodtype #lettering #typography #packagingdesign #thewayward #strengthinletters (at The Wayward Philly) https://www.instagram.com/p/CEWxrJfJYTc/?igshid=snqas5pqimhq











