Time + Kiwi = Timekiwi
I recently completed the work on our latest endeavour: a multi-platform timeline called TimeKiwi.
It's features are that you can create a beautiful timeline of things that are happening around you, based on the data pulled from various social networks and blogging platforms.
If you haven't tried it out yet, I recommend you do and while doing it, do provide feedback for which we'll be eternally grateful.
One of the tasks before me was making a simple logo for the service, that we could start the branding process. I went through several iterations of shapes, outlines and colours until arriving at my final destination.
Here are the first drafts in which I was experimenting with the positioning and picked the typography: Futura Light.
Some time later I added an outline as the 'peal' of the kiwi and improved on the positioning.
This was the colour scheme I used in the end, it features a bit of greens, nice grays and some brick rednecks.
On the way to the final product I learned how to make animated GIFs in Photoshop and made a custom kiwi spinner image.
To make up for the occasional error or two there had to be an image of a sad kiwi.
The services we're offering are being partitioned by the different sorts of kiwifruit out there. Currently we support the regular green kiwi and the sweet yellow kiwi.
That's it. I had to play around with colours for quite some time and I also had some help. Usually you're on a path to success when you see you're reducing the number of shapes, colours and other attributes. Simplicity is key.
This is the final result. TimeKiwi welcomes you!
