RETHINKABLE FESTIVAL
Creative Direction | Brand System | Programme Architecture
ReThinkable is not just a festival. It’s a framework.
Conceived as a cross-border cultural platform between Italy and Slovenia, the project brings together sustainability, design, music, architecture, food systems and civic life under one coherent visual and conceptual language. My role was to define that language and hold it together.
What is RETHINKABLE? ReThinkable is not just a festival. It’s a process, a platform, and a growing community that works year-round to imagin
This meant building a brand that could operate across institutions, municipalities, activists, academics and underground culture without losing clarity or edge. A system that works on posters, websites, talks, raves, foraging walks and policy panels.
I developed the overall visual identity, tone of voice, digital presence and programme structure. Every edition required translating abstract ideas - commons, autonomy, ecological thinking - into something legible, attractive and operational.
Rosamond Martin leads the workshop ReThinking the Body through Somatic Choreographic Assemblage - Gorizia, Italy - 2025
Sibylle Neumeyer presents Almanac for Alternating Atmospheres. A collaboration between RT and Pixxelpoint - Nova Gorica, Slovenija - 2025