#trustinmedia

[jpmellojr]

‘Pink Slime’ Websites Outnumber Daily Newspapers on the Internet

Websites posing as local news outlets funded by partisan groups have surged past the number of sites of daily newspapers on the internet, according to a disinformation watchdog. https://tinyurl.com/mr2mdjdm

[w8ting4oct1031]

IAB UK's Gold Standard Certification 2.1 awarded to GroupM UK!

We are thrilled that GroupM UK has been awarded the Gold Standard Certification 2.1 from theIAB, and we’re very proud to be among the early adopters of this updated certification.

IAB UK’s Gold Standard brings several industry initiatives together to create a better and more secure digital advertising ecosystem by tackling ad fraud, enhancing brand safety, and improving user experience, as well as compliance, with GDPR e-privacy regulations.

The latest version of the certification includes additional criteria that reinforce end-to-end transparency within the digital advertising supply chain.

In being awarded the Gold Standard Certification 2.1 from the IAB we’re proud to demonstrate our commitment to driving a more transparent ecosystem and helping to build trust within the advertising industry.

For more information on the IAB UK’s Gold Standard Certification 2.1, please visithttps://lnkd.in/e5RX4Meh