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The pencey prep header from the old website, screencaps don’t do it justice.

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#pencey prep #gif #fire #frank iero #itgosite #website banners

Website Banner Blindness

Banner blindness refers to people's selective attention toward web pages, often disregarding banner advertisements intentionally or unintentionally. Low-quality ads are frequently overlooked, and users may scroll down a page anticipating that the desired content is further down.

Here's how to mitigate banner blindness:

1- Differentiate your ad's appearance from the site's layout to enhance visibility.

2- Conduct A/B tests on your banners to determine the most effective design.

3- Recognize that ad placement across various websites can vary in effectiveness; explore alternative platforms such as social media or PPC for optimal results.

Banner blindness is a component of advertising blindness wherein users habitually ignore image and content ads.

#marketing #motorcycle marketing #website banners #website design #revolution motorcycle marketing

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